Franklin Herrera

Franklin Herrera brings discipline, market intelligence, and a results-driven mindset to every transaction. As a trusted agent of PRIMUS CRE Group, he focuses on helping buyers and investors secure well-positioned properties throughout Florida, pairing analytical rigor with a hands-on, attentive approach that earns his clients' confidence.

His commitment to clear communication and sharp negotiation allows him to anticipate challenges, protect his clients' interests, and unlock value at every stage of the deal. Franklin embodies the PRIMUS philosophy — integrity, excellence, and growth — guiding each client toward smart decisions and lasting returns.